Plain-English guides to business websites.
Straight answers on cost, speed, ownership and what your site needs.
How Much Does a Small Business Website Cost?
What a small business website costs by route: DIY builder, freelancer, fixed-price studio or agency, plus the ongoing costs to budget for.
Read the guide →Website Builder or Custom Website: Which One Fits?
An honest comparison of DIY website builders such as Wix or Squarespace and a custom-built site: cost, speed, ownership and when each makes sense.
Read the guide →What Is a Good PageSpeed Score?
PageSpeed Insights scores explained: what 0-49, 50-89 and 90-100 mean, why mobile matters most and what usually drags a small business site down.
Read the guide →Core Web Vitals Explained for Business Owners
LCP, INP and CLS in plain English: what each Core Web Vital measures, the thresholds Google calls good, and what they mean for your website.
Read the guide →How to Redesign a Website Without Losing Google Rankings
The steps that protect your rankings in a redesign: URL inventory, 301 redirects, keeping what ranks, and what to check in the first weeks after launch.
Read the guide →Do I Own My Website? Domain, Hosting and Lock-In Explained
What you should own when you pay for a website: the domain, the hosting account, the files and the content, and how to check each one today.
Read the guide →How Long Does It Take to Build a Website?
Realistic timelines for a small business website, what slows projects down, and how to prepare so yours launches in days instead of months.
Read the guide →Dental Website Checklist: 15 Things Every Practice Site Needs
A practical checklist for dental practice websites: what new patients look for, what Google needs, and what to keep out of your forms.
Read the guide →Law Firm Website Checklist for Small Firms
What a small law firm website needs: practice area pages, attorney profiles, a consultation path, required disclaimers and a fast mobile experience.
Read the guide →What a Home Services Website Needs to Get Calls
A checklist for HVAC, plumbing, roofing, electrical and landscaping websites: call buttons, service pages, service area, proof and speed.
Read the guide →See how fast your site really is
Send us your address. Within two business days you get your mobile PageSpeed score, the five fixes that matter most and a preview of your new homepage. Free, no call required.