First screen
- Practice name, town and what you do, readable in two seconds
- Tap-to-call phone number
- “Request an appointment” button
- Opening hours or a link to them
Pages
- One page per treatment you want to be found for
- A new-patient page: first visit, insurance, payment options, forms
- Team page with real photos and short profiles
- Contact page with map, parking and hours
- Emergency information
Trust
- Link to your Google reviews
- Photos of your actual office
- Professional memberships and credentials
Technical
- Mobile PageSpeed score in the green
- Name, address and phone identical to your Google Business Profile
- Dentist schema markup, a sitemap and secure HTTPS
Privacy
Keep medical details out of website forms. Ask for a name, contact details and a preferred time. Add a privacy notice and consent checkbox, and send anything clinical through the HIPAA-compliant system you already use.
See how we build these in practice on our page about websites for dentists.